In today’s New York Times, Alice Pfeiffer reports on a new generation
of watches designed especially for “Facebookers.” John Isaac, 32,
started his Swiss made
John Isaac Genève watch label in May with the aim of introducing the
art of watchmaking to the Facebook generation. It’s ad declares that
Patek Philippe is the watch you never own because you pass it to the
next generation. Isaac says his watches “are the opposite.” He sells
his watches for men and women online and markets them through Facebook and Twitter. The brand image is built around ecological and social themes that speak to the conscience of target clients.
The sturdy, steel-cased watches, combine a classic shape with colorful wristbands
and large, storybook-styled dials. They are designed for sophisticated
urban-dwellers in their 20s and 30s. Prices start at 1,000 to 3,000
Swiss francs, or $1,050 to $3,100. Special editions start at 7,000 Swiss
francs and are constructed out of precious metals and showcase
gemstones.
eWatches does not yet sell the John Isaac Genève. We do, however, sell a vast array of Swiss made watches for men and women at vastly discounted prices, and some of our watches are reduced by more than 90%.vedere di piu orologi repliche e repliche bell & ross 38mm model
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